Major League Baseball Empowering Fans Through New Social Balloting Campaign

June 30, 2010

For those of you who know me you know that two of my favorite things to talk about are baseball (particularly the Minnesota Twins) and social media. Today I’m excited because I get to talk about both, thanks to a brandtastic idea from Major League Baseball. A couple of weeks ago I received an email [...]

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A BP Coffee Spill, Custom LED World Cup Messaging and a Mobile App That Allows You to See Through Walls. It’s All Part of Fun Friday #3

June 25, 2010

Is it Friday again already? Wow, this week flew by. Okay, since it’s Friday that means it’s time to enjoy another Fun Friday post featuring some recent Brandtastic Ideas I’ve come across over the last week. As always, I’d love to hear from you on which one(s)  you like the most, so feel free to leave [...]

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Time for Fun Friday #2

June 11, 2010

Wow! It’s already Friday again and that means another edition of my new Fun Friday post. In case you’re unfamiliar with Fun Friday, read What the Hell is Fun Friday? For this weeks Fun Friday post, I’ve got some really cool videos for you that you’re gonna want to check out. Definitely let me know [...]

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BP Could Learn a Thing or Two from MLB Umpire Jim Joyce

June 7, 2010

                                                                                                                                                                                                                                                                                                                             I’ve been playing baseball for over twenty years now and have been a fan for even longer. Over those twenty plus years, baseball has taught me many valuable life lessons that will serve me well long after I’m done playing. Last Wednesday, the game of baseball [...]

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Why Brands Should Integrate YouTube Into Their Current Media Mix

June 1, 2010

Last week I read a post by Mitch Joel titled, “The Second Biggest Search Engine,” that highlighted the fact that YouTube generates the second largest amount of search traffic, outdoing Bing (Microsoft’s search engine), Ask.com and even Yahoo!, and is second only to Google (who actually owns YouTube). Now, this piece of information wasn’t anything new to me and doesn’t necessarily shock [...]

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